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The need for speed. It's what Jaguar Creative Director of Exterior Design Adam Hatton has, and it's what brought him to meet power-craft designer Lorne Campbell in a quest to explore the theory of form and function. In designing the new Jaguar XE, Hatton was on a mission to create stability at high speeds and master aerodynamics under the challenging change to an aluminum body structure. The result was glorious. See for yourself…

Very few have had the honor of standing on the platform the of the 007 Stage at Pinewood Studios. Fast cars, handsome men, beautiful women and villainous characters have covered the stage but now, the 2015 Jaguar lineup takes over with head villain, Tom Hoult, as we go behind the scenes of the latest Jaguar commercial.

The villain said it best himself: "It really pays to have confidence in your equipment." At Jaguar Houston Central…

Just in time for the new year, Jaguar Land Rover has revealed its all new InControl™ system with the newly available justDrive™ app technology system. Think of the last time drove around with a song stuck in your head. What did you do about it? Did you scan the radio, hoping for the off-chance it might be on? Did you reach for your phone, fumbling through your music apps with one eye on the road…

At Jaguar Houston Central, our Showroom is filled with new 2015 models that we guarantee won't be meeting your standards. That's right, you read that correctly. Our new 2015 Inventory will do more than meet expectations - it will surpass them. Jaguar Plant Quality Manager, Rob Raven, explains his team redefines the term "quality" as "never being disappointed." All Jaguar models that reach our floor have endured a series of rigorous testing from a…

We've been talking for a few weeks now about a mysterious new sedan that Jaguar has been working on. Well after all of this buildup, the time has finally come to show you what this model is all about! Last month at a world premiere event at Earls Court in London, the 2016 Jaguar XE took the stage for the first time to show off its stunning design.

Take a look at the video…

Sometimes, it's good to be bad. Sometimes we find ourselves intrigued and falling in love with the villain. That's what villains do - they seduce us, stir an allure, and we can't look away. Leave it to Tom Hiddleston to define what makes a real "bad guy."

Hiddleston the villain begins with his car, his sidekick and partner in crime, the Jaguar F-Type Coupe. First, he says, you need to sound distinct. Easy…