While you'd expect luxury to be a big ticket item for premium car brands, performance and tuning is also important. Luckily, this isn't so much of a problem for Jaguar, given the advent of models like the F-TYPE, which on top of being nimble, is quite a pretty kitty.
Other automakers, however, sometimes feel the need to tout their performance. When you put yourself out there like that, it's only a matter of time before the clever folks on the Jaguar marketing team decide to have a little bit of fun. Check out the commercial they recently put together, poking fun at one of their German competitors.